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Thursday, 17 December 2009

HDFC Bank: LESSONs in HOW TO CONFUSE CLIENTs

Be aware of STRATEGIES TO CONFUSE CLIENTs.
Or is it poor language skills?
Or  not knowing own business?
 
[1]
The original message was as under.
 
Change in SB Regular AQB for all accounts opened prior to 16th March,09 - effective 1st April 2010
Dear Clients,
This is to inform you that the Average Quarterly Balance (AQB) requirement for all Savings accounts will be revised effective 1st April 2010.
This change was applicable only to new accounts and not to the existing accounts that have opened prior to 16th March 2009.
Effective 1st April 2010, the AQB requirement of all existing Savings Regular accounts that have opened prior to 16th March, 2009 will stand revised.
Revised AQB Requirement
Effective 1st April, 2010 the existing accounts (opened prior to 16th March, 2009) in the following broad product segments will be revised as under:
 
Non - maintenance charges
Existing non - maintenance charges will continue to be applicable, in the event, the revised AQB is not maintained in any particular quarter.
 
[2]
The querry raised was essentially as under
" .. . .. I am confused.
What do u mean when u say 2 contradictory sentences one after the other?
[1]
"This change was applicable only to new accounts and not to the existing accounts that have opened prior to 16th March 2009.
Effective 1st April 2010, the AQB requirement of all existing Savings Regular accounts that have opened prior to 16th March, 2009 will stand revised.'
[2]
It is not clear what is the change?
If existing as well as new amounts are written, it would help.
etc......."
 

[3]
NOW read the response to mail seeking the clarification.
"With effect from 1st April 2010, the Average Quarterly Balance is increased to Rs 10000/- . Thus all the existing savings accounts also needs to maintain the same average quarterly balance.
The non- maintenance of this will be liable to charges."
The clarification received does not take any responsibilities of acts of creating confusion.
That is why the standard disclaimer . It speaks volumes  viz. "The contents of this message may not necessarily represent the views or policies of HDFC Bank Ltd.""
 
With Warm regards
"wealth4u" 
 

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